Experian Knowledge Centre
Q1 2015 APac Region Email Benchmark Report
This regional report provides insight into the overall email marketing trends for the first quarter of 2015 as well as showcasing the key performance indicators (KPIs) across the APac region.
Download the Q1, 2015 report to learn about how your email program compares to others both locally and regionally.
Delve into the stats:
- Emails sent on Monday’s saw a 61% increase in volume this Q1 2015 compared to Q4 2014 across the region
- For the third quarter in a row, Wednesday had the largest volume
- Media, Entertainment and Gaming is the best performing industry in the region with the highest unique open rate at 16.15%
- Australia and New Zealand continue to measure the highest metrics across the APac region for Q1
To get your hands on this report now please complete the form on the right hand side of this page.